Areas
of Expertise
Industry Marketing · Product Marketing · Positioning
· Technology Strategy · Pricing · Segment Analysis
Revenue Generation · New Market Channel Development · Business
Development · Alliances
Team Building & Motivation · Operations · Industry Spokesperson
· Venture Sourcing
SkyPipes
Wireless Inc. (Wireless) – Chief Marketing Officer -- CA (2003-present)
· Resurrected startup with game-changing product and market
strategies to close $5M Series A.
· Established go-to-market plan targeting rural telcos generating
$48M pipeline.
· Developed channel “e-business advantage” program resulting
in one new partner every week.
· Differentiated company in noisy WiMax environment to establish
Intel and Motorola partners.
ActiveSky,
Inc. (Wireless) – VP Worldwide Sales & Marketing -- CA
(2001 – 2003)
· Endorsed by board to turn around startup with focused plan
and revenues.
· Drove new strategy and re-positioned company to run rate
of $3M in 2 years.
· Recruited an elite team of bizdev, product marketing, marcom
and operational experts.
· Developed lead-generating programs with Sun, Qualcomm, Nokia
and Ericsson.
· Established company as leader generating revenue deals:
Verizon, Sprint, DoCoMo and FOX.
· Created distinct product and customer services capturing
67% market share in its category.
ReachCast Corp (Enterprise Software)
– VP Business Development -- CA (1997 – 2001)
· Hired by CEO to re-position international company with new
tech & marketing plan for US.
· Revamped product strategy and messaging to close $2.5M from
first tier Wall Street firms
· Grew company exposure as industry leader to increase year-to-year
revenues by 100%.
· Drove sales and positioning to double valuation of SoftBank-funded
Company in 2 years.
· Developed metric-based Product Development Process to slash
outsourcing costs by one third.
· Spun out an Internet Bank with
$15M funding from Wells Fargo and Fleet Banks.
CyberCash,
Inc (Verisign) (Internet) – Director, Business Development
-- CA (1995 – 1997)
· Recruited by CEO to lead Wall Street push for company’s
successful $1B IPO in 1996.
· Established company as category leader generating $3.4M
in distribution agreements.
· Closed business with major banks and content partners: Fidelity,
E*Trade, Dow Jones.
· Executed strategic technology partnerships with TIBCO, Netscape,
AOL, and Yahoo.
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